DrinksSpirits - Global Industry Prospects
Spirits: Global Industry Guide
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 This is an essential resource for top-level data and analysis covering the Spirits industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis. ( http://www.bharatbook.com/detail.asp?id=132031&rt=Spirits-Global-Industry-Guide.html )
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 Scope of the Report
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 * Contains an executive summary and data on value, volume and segmentation
 * Provides textual analysis of the industry"s prospects, competitive landscape and profiles of the leading companies
 * Incorporates in-depth five forces competitive environment analysis and scorecards
 * Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).
 * Includes a five-year forecast of the industry
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 Highlights
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 The global spirits market grew by 2.2% in 2007 to reach a value of $181.9 billion.
 In 2012, the global spirits market is forecast to have a value of $202 billion, an increase of 11.1% since 2007.
 The global spirits market grew by 0.6% in 2007 to reach a volume of 14,369.4 million liters.
 In 2012, the global spirits market is forecast to have a volume of 14,793.9 million liters, an increase of 3% since 2007.
 Whisk(e)y is the largest segment, accounting for 24.5% of the global market share.
 Europe is the world"s largest market and generates 48.6% of the global market"s value.
 Diageo plc accounts for 5.7% of the global market share by volume.
 On-trade is a leading distribution channel in the global spirits market with a share of 43.6% by volume.
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 Why you should buy this report
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 * Spot future trends and developments
 * Inform your business decisions
 * Add weight to presentations and marketing materials
 * Save time carrying out entry-level research
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 Market Definition
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 The spirits market consists of the sale of brandy, gin & genever, liqueurs, rum, specialty spirits, tequila & mezcal, vodka and whisky. Any currency conversions used in the compilation of this report have been calculated using 2006 average exchange rates. Market shares by company or distribution channel are calculated on the basis of market volume in 2006.
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 For the purpose of this report the Americas comprise Brazil, Canada, Mexico and the US.
 Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.
 Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.
 The global figure comprises the Americas, Asia-Pacific and Europe.
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